| Pins Type | Soft Enamel Pins,Hard Enamel Pins,3D cast Pins,Die Struck Pins,Offset Printed Pins,Trading Pins,Sandblast Pins |
| Lapel Pins Plating | Shiny Gold,Shiny Silver,Shiny Brass,Shiny Copper,Rainbow Finish,Black NickelTwo-Tone Finish,Antique Brass,Antique Silver,Antique Gold,Antique Copper,Dye Black |
| Backing Attachment | Butterfly Clutch,Rubber Clutch,Jewelry Clutch,Strong Magnet,Circle Magnet,Bar Magnet,Safety Pin,Military Clutch,Cufflink,Hat Clip |
| Special | Glitter,Rhinestone,Glow In The Dark,Hanging Chains,Rotation,Pearlescent,Sliding Enamel Pins,Bobble Heads,Spinner Pins |
| Package | Poly Bag Standard,Velour Pouch,Plastic Box,Velour Box,Drawstring Bag,Backing Card |
| Produciton Time | Mass production: 10-14days |
| Shipping Method | Air shipment / Sea Shipment (over 21kg) |
PINSBACK Custom enamel pins all start with a metal base. Our technical labours hand paint each individual color for custom pins. The color paint resists wear and tear, and makes your own custom enamel pins vibrant and lively. Create top-quality custom-made enamel pins with no minimum order or bulk order at competitive pricing to showcase your brand/logo, promote your business, or show appreciation to someone special
We can meet all your customization needs. Create your enamel pin design in our easy to use design system and get a free quote. We guarantee high-quality production and fast shipping
Soft enamel is one of the most popular types of pins, having a raised and textured look and dimensional feel feeling when you touch the pins, and many people enjoy this type feeling
Enamel pins must be baked in an oven to cure and harden the enamel. The soft enamel metal plating process is done before the enamel is filled in. They have the raised outline of the design, which prints the design on paper, and the white space from recessed areas. The difference between a stamp and a soft enamel pin is that you have the option to fill the recessed spaces with color enough to keep that textured feel and dimensional look. The raised portion or metal mold acts as a border to keep the enamel dyes from mixing and bleeding into one another. Now you’re probably wondering how are hard enamel pins any different

Hard enamel pins are more durable and scratch-resistant compared to soft enamel. Many people choose hard enamel over soft enamel because of the clean, when you touch the pins, you can feel smoothly, under the light can feel some lighting. Hard enamel pins are created in a similar way but instead of keeping the dye below the outline of the design, the enamel dye is added over and over, raising the enamel higher so it’s level with the metal edge, to create a flat finish. It’s then heated at a very high temperature to harden and cure the enamel. It is then polished smooth so it can be at the same level as the metal dye lines


For customers looking for the best, we are the manufacturer of custom enamel pins with outstanding customer-friendly services. We have no minimum quantity limits, means you can order one, two, or any pieces of enamel pins, and PINSBACK makes them for you at no order-limit penalties. Because we offer factory-direct prices, you have a guarantee of the most affordable prices on the market and discounted costs for bulk orders
Our excellent designers will give you free artwork assistance to realize your artwork. Once you confirm the proof we send you in 24 hours, you’ll be amazed at how fast your order gets to you

If you want to make your pins special, and has a unique types, you can choose to some different function. Add some chain, make a dangler, let the pins spinning, add some glitter, put some part can slide, or use the pins like a book can open and close. If you want to use as a promotion gift, you can add your company logo on the backside, engrave or laser will be a good option for you!

How to use the pins? Rubber Clutch and Metal Clutch are the most popular, if you don't want to have a hole on your fabric or give to child, magnet clutch will be better. Also you can choose deluxe clutch, safety pins, 3M backing, velcro backing, hat clip...


Normally, we will use opp bag to package the pins, you also can customized you backing card, to printing your company information. You can use different quantity to attach the cards


PINSBACK specializes in custom enamel lapel pins for brands, promotional companies, retailers, importers, event organizers, and organizations across Europe and the United States. Founded in 2000, PINSBACK combines factory-direct manufacturing with integrated production management to deliver customized metal products with consistent quality and controlled production. Our custom enamel lapel pins are developed from customer artwork and can be produced with customized shapes, colors, finishes, attachments, and backing cards for retail or promotional use.
The enamel pins trend continues to create opportunities for brands to turn logos, illustrations, symbols, and campaign graphics into recognizable accessories. Custom enamel lapel pins provide a compact format for expressing brand identity while remaining suitable for clothing, bags, hats, uniforms, and promotional collections. With a professional custom lapel pin design, businesses can transform a simple logo or concept into a distinctive branded item. The backing card can further extend the visual identity by presenting a logo, message, product information, or campaign artwork alongside the pin.
A carefully planned custom lapel pin design can combine different metal finishes, enamel colors, outlines, shapes, and attachment options. PINSBACK manages mold making, die striking or casting, plating, coloring, assembly, and packing according to approved specifications. This controlled production approach allows each custom lapel pin design to maintain accurate details and consistent finishing across production batches. For brands following the enamel pins trend, customized backing cards also provide additional space for storytelling and product presentation.
Custom enamel lapel pins with backing cards are suitable for retail merchandise, employee recognition, corporate promotions, club products, event souvenirs, fashion accessories, and campaign merchandise. They can also support sustainable promotional gifts programs when buyers consider appropriate material selection and packaging during product development. Sustainable promotional gifts are increasingly considered by companies seeking reusable and durable branded merchandise instead of short-term promotional items. Metal pins can be kept, worn, displayed, or collected, while backing cards can be developed according to specific packaging requirements.
For brands planning collectible enamel pin drops, design consistency is especially important. Collectible enamel pin drops can use a coordinated series of shapes, colors, characters, or themes to create a recognizable product collection. PINSBACK can manage repeat manufacturing and different designs under controlled specifications, helping collectible enamel pin drops maintain consistent quality from one production batch to another. The combination of a finished pin and customized backing card also creates a presentation format suitable for retail shelves, online stores, conventions, and special events.
Quality control is applied throughout production. Incoming materials are inspected before manufacturing, while in-process checks monitor production quality. Finished custom enamel lapel pins receive appearance and functional inspection before packing and shipment. Backing cards and packaging specifications are also coordinated as part of the overall production process. This structured approach supports reliable custom lapel pin design execution and helps reduce inconsistencies in repeat orders.
PINSBACK supports customers who require both individual product development and larger promotional programs. Our dedicated team manages artwork confirmation, production coordination, quality control, packaging, and delivery planning. Beyond metal products, PINSBACK also produces PVC products, custom patches, caps, and hats, allowing customers to coordinate multiple branded product categories through one manufacturing team.
For buyers exploring the enamel pins trend, PINSBACK provides a practical factory-direct solution for customized branded merchandise. From custom lapel pin design and backing card development to collectible enamel pin drops and sustainable promotional gifts, every project is managed with a focus on customization, consistency, and production control. Materials and processes can also be selected to support CPSIA, REACH, and EN71 requirements, with third-party testing available upon request.